logo | holistic | strategy | brand | content | digital | product
The boiler industry is a a static industry. Innovation happens slowly and brand is given little thought. Britt helped McKenna Boiler revitalize their brand, develop a content strategy that enables them to improve their consumer acquisition, and positioned them at the forefront of the boiler industry. He crafted a compelling new brand identity, and website for Mckenna Boiler. With bold type faces and direct, concise messaging, we created a brand identity that feels both modern and progressive yet still familiar. Britt fused these elements to create the bold, strong, and reliable essence of the McKenna brand.
